Zepp Labs Media Center

Zepp Insights Delivers a Smarter, More Personal Training Experience

29 Jan 2015

Users receive personalized weekly recommendations and improvement content based on 30+ swings

SAN FRANCISCO – January 29, 2015Zepp, a sports technology leader, is dedicated to providing actionable data to athletes for continuous improvement. Now with their latest free app update, baseball players and golfers across all levels have access to Zepp Insights — which provide a smarter, more personalized training experience. Each week, Zepp will analyze every swing a user takes to deliver a customized report straight to the Zepp app. Reports will recommend drills to help users focus on individual areas for improvement.

“Wearable sports technology is advancing each year, and our goal is to provide analysis that not only collects numbers from the sensor, but offers ways to improve those numbers through content in our app. We’re turning data into actual coachable intelligence,” says Jason Fass, CEO of Zepp. “Wearables in sports are becoming an essential resource for training, and we need to engage and elevate athletes by personalizing tips gleaned from their captured data.”

Additionally in this 2.2 software update, Zepp Baseball automatically sets baseline swing goals for every metric, specific to user age and ability level. These standards are derived from data on millions of Zepp user swings. Because swing goals are set by age and ability, players, coaches, and parents can better understand where a hitter stacks up amongst peers.

These new features are the latest developments in Zepp’s mission to build the world’s most expansive multi-sport training platform. The Zepp apps provide video analysis, 3D analysis, and performance data from the Zepp sensor. The apps also feature swing and video data of the Zepp Pros —including Los Angeles Angels of Anaheim’s Mike Trout, PGA Tour Pro Keegan Bradley, Boston Red Sox’ David Ortiz, and softball legend Jennie Finch.

Zepp 2.2 is available now on the AppStore and Google Play. The Zepp multi-sport sensor is available at Apple, Best Buy, Verizon and Dick’s Sporting Goods, and Zepp.com for $149.99.

About Zepp:

Zepp has reinvented the way athletes and coaches capture and analyze performance data to accelerate learning and improvement. The company focuses on empowering athletes of all levels with simple, helpful and enlightening hardware, software and services. The Zepp multi-sport sensor and training system is built for baseball/softball, golf and tennis. Zepp products are sold in thousands of retail stores around the world including Apple, Best Buy, Verizon, and Dick’s Sporting Goods. For more information, visit www.zepp.com

# # #

Media Contact:

Andrew Felix
Senior Account Executive
Max Borges Agency for Zepp
305-374-4404 x136
andrewfelix@maxborgesagency.com