UBIK Media Center

UBIK Launches Uno: Flagship Android Handset in U.S. at Affordable Price

21 Jul 2015


Built with a beautiful design, great display, solid performance and unbeatable price, UBIK is introducing its no bezel flagship smartphone

UBIK UNO

Miami, FL – July 21, 2015 – UBIK, the newest entry into the unlocked Android smartphone market, launches the UBIK UNO on Kickstarter today. Featuring a bezel-less design and incredible performance, UBIK is introducing an affordable, yet flagship smartphone with no strings attached.

The UNO features include a 5.5” IPS Full HD display (1920 x 1080) utilizing Gorilla Glass 3 providing protection against everyday usage from dings and scratches. Using the latest 2.2 GHz MediaTek Octa-core processor (MK6795) with 3GB of RAM, the UBIK UNO supports 4G LTE (GSM only) and features the processing power and bandwidth to speed through downloads, as well as streaming audio or video with ease.

“With the introduction of our first phone, we wanted to offer consumers a mobile phone with flagship features such as the fastest processor, high-res camera and bezel-less design at an affordable price,” said Edgardo Jovet, USA Business Director for UBIK Mobile. “Moving forward however, our mission is to assign every function a price and let our community choose what they like and utilize their input to build our next model.”

The UBIK UNO features a 20 Megapixel (MP) autofocus rear camera and 5MP front camera with fixed focus. The rear camera boasts six physical lenses and takes amazing pictures, even in low light conditions with its fast f/2.2 aperture. Users can take amazing Cinema 4K (4096×2160) video footage at 30 fps, Full HD 1080p video at 60 fps or 720p footage at 120 fps for capturing life in slow-motion.

With the new Fast Charging Technology included in the UBIK UNO, the phone’s 3100 mAH battery can charge in half the time, allowing users to spend less time connected to an outlet and more time connecting with people they care about. Additionally, Android Lollipop 5.1 offers its users a battery saver feature that extends the life of the device while on the go. The latest OS makes it even easier to manage power usage by displaying the estimated time remaining as well as approximately how much time until the phone is fully charged.

Additional features include support for NFC, Bluetooth 4.0 and 16GB of internal memory that is expandable with MicroSD up to an additional 64GB.

UBIK will offer the UNO for sale to customers strictly through its website in order to keep the cost of the phone down and eliminate the middleman or carrier requirements. Additionally, by offering an unlocked model, the UNO will utilize the stock version of Android, and avoid adding any additional “bloatware” that slows the device down or takes up important storage space.

Community Open Source Brand

When the UNO begins shipping in early Q4, it will be the company’s flagship phone, however moving forward, the company will adopt a new model for research and development, allowing the company’s community to help pick and choose the important features and price point of future phones.

“Kickstarter as a crowdfunding platform offers a fantastic model for companies like us to help develop and grow our community. Once we finish our campaign, we want to continue this crowd sourcing strategy,” noted Jovet.

As UBIK begins research and development of the second, third and on-going models moving forward, the company will poll the community to help decide what the important features are that should be included; a thinner body, a larger screen, a better camera, a faster processor, larger battery and even what colors will be offered. Using a web portal, the community can, as a whole, develop the best phone at a price that won’t be a surprise.

The web portal will offer a “choose your own adventure” scenario; making certain options available or shading them out as things are selected.  For example, selecting a thinner phone will limit the size of the battery or camera resolution, while selecting the fastest processor and highest megapixel camera will require a larger body and larger battery. With each selection, an updated price will be displayed, allowing consumers to design their ideal phone. After the initial round of feedback is collected, UBIK will narrow down the potential models and allow further voting by the community before sending a new model into production.

Following the Kickstarter campaign, the retail price of the UBIK UNO is $345, however the company will be offering multiple discounts for early backers during the campaign.


UBIK’s Current Kickstarter rewards:

The UBIK UNO will be available starting at $280 (250 backers), $299 (1,000 backers) and $320 for the remainder of the campaign. Additionally, multiple packs of three or ten units will be available for $750 and $2,990, respectively.

To pledge or learn more about the UBIK UNO, please visit the campaign at: https://www.kickstarter.com/projects/ubik1/185659343?token=80720e1a

About UBIK Mobile

UBIK Mobile is an international team of engineers with over 15 years of experience creating cell phones all around the world with passion and talent to give you the highest technology, made according to your needs. UBIK’s team idea is to build on your experience and suggestions to make the necessary changes that let us remain the best product in the market. That means “UBIK WILL WORK VERY CLOSE TO YOU”. UBIK is a community tailored cell phone brand and our users are going to be involved in the development, design and pricing of our next product.

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Media Contacts:
Adam Weissman
Account Supervisor, Max Borges Agency for UBIK
adamweissman@maxborgesagency.com
(305) 374 – 4404 x 137

Wendy Knowles
Senior Account Executive, Max Borges Agency for UBIK
wendyknowles@maxborgesagency.com
(305) 374 – 4404 x 118