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Transform Backyards, Front Porches and Other Outside Areas through the Power of Lighting with ilumi’s BR30 Outdoor

21 Apr 2016

Transform Backyards, Front Porches and Other Outside Areas through the Power of Lighting with ilumi’s BR30 Outdoor

Mark Cuban-backed and Shark Tank-funded ilumi has turned its color-tunable, simple and bright Smartbulb into the ultimate outdoor accessory

DALLAS – (April 21, 2016) –The connected home now encompasses the outdoors with ilumi’s BR30 Outdoor, the first and only outdoor-rated LED smart bulb designed to live and perform outside. Through its waterproof construction, MeshTek Bluetooth® Smart connection and boundless list of features, the BR30 Outdoor instantly transforms any dull outdoor patio, deck, backyard, front porch, pool house or gardening landscape into a customizable living space.

The BR30 Outdoor’s IP64 rating means it is equipped to take on rain and splashes from all angles, allowing it to live outside. This newfound versatility takes the connected home to unchartered outdoor territories. Consumers can easily create several ambiances in their backyard with these color-tunable Smartbulbs to entertain guests or set the mood.

An IP64 rating lets the bulbs live outside, while patented MeshTek Bluetooth® Smart technology enables it to play outside. This flexible and robust connection allows users to connect and control up to 50 ilumi Smartbulbs at once with a Bluetooth range of up to 150 ft., all from the convenience of a smartphone or tablet. With this range, users can illuminate their entire homes, both inside and outside, with ilumi Smartbulbs and truly experience “better living through better lighting.” The use of MeshTek technology eliminates the need for cumbersome hubs, restricting standard Bluetooth and Wi-Fi connections.

The BR30 Outdoor is controlled via ilumi’s free application, available in the App Store and Google Play. The app contains several experiences and features, such as Vacation Mode, which prompts lights to illuminate at scheduled times to provide additional peace of mind when a homeowner is away; Light Your Routine, which allows users to schedule sunrises or set mood lighting for any occasion; and Music Sync, which syncs a user’s favorite playlist to the Smartbulb, making lights flash to the beat of songs. ilumi will be updating its app with several new exciting features and integrations with IFTTT, Nest, Amazon Echo and more at the end of Q2 2016.

The energy-efficient BR30 Outdoor produces more than 1000+ lumens while only consuming 15 watts of power, the equivalent brightness of a 75-100 watt incandescent, at a fraction of the energy cost. This, coupled with its a ten-year lifespan and features that allow users to schedule when lights should be or off, make the BR30 Outdoor an energy saving tool.

Similar to its indoor counterparts, the BR30 Outdoor is color-tunable and can be set to millions of different colors. It is also designed with ilumi’s patented HyperLux® LED technology, which provides best in class lighting brightness, efficiency and color quality for any shade of white to rich vibrant colors.

The BR30 Outdoor is available now for pre-order at BestBuy.com and ilumi.co for $69.99 and will begin shipping summer 2016.

For additional information on ilumi Smartbulbs visit ilumi.co and follow ilumi on Facebook, Twitter and Instagram.

About ilumi solutions:
ilumi solutions, inc. transforms ordinary things into extraordinary experiences, beginning with light. The company first launched the ilumi Smartbulb in 2014 after collecting more than $200,000 via crowdfunding and a $350,000 investment from billionaire Mark Cuban through an appearance on Shark Tank. Based out of Dallas, Texas, the company holds six issued patents and multiple patents pending covering a wide variety of smart lighting, advanced wireless networks and other unique technologies and was recently named one of Entrepreneur Magazine’s top 100 most brilliant companies of 2015.

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Media Contact:
Bruno Solari
Account Coordinator
Max Borges Agency
for ilumi
305-374-4404 x185
brunosolari@maxborgesagency.com