Hamburg, 1 June 2012 – German gaming peripherals manufacturer, ROCCAT Studios, is set to unveil the ROCCAT Lua Tri-Button Gaming Mouse at the Computex expo in Taipei and E3 in Los Angeles, June 5. Described as “The Classic 3-Button Mouse: Re-Mastered”, the Lua packs advanced gaming engineering into a sleek and clean ambidextrous form that offers a comfortable fit for every gamer’s hand.
“We took the beloved three-button mouse design and injected it with our innovative gaming engineering – and created a killer tool that gives props to the past while heading boldly into the future,” says René Korte, ROCCAT Founder and CEO. “The Lua delivers everything gamers need for control, comfort and style – all in a sleek and slim design that offers perfect comfort for every hand.”
The Lua’s advanced Pro Optic R2 sensor features a choice of seven DPI settings – 250, 500, 1000, 1250, 1500, 1750 and 2000 – so gamers can play with accuracy at the speed that matches their style. It also has a dedicated DPI button that lets players easily change speeds in the heat of battle. Gamers can even program the button to switch only between the DPI settings they use most.
The Lua’s ultra-precise 2D scroll wheel also lets gamers give every wheel command with absolute precision. Every incremental step locks securely into place, so users won’t have to worry above over-scrolling. When weapon 2 is what’s needed, a player won’t accidentally scroll too far and end up with weapon 3 or 4 – security that can mean the difference between life and death in a lightning-paced FPS. Plus, the Lua’s advanced scroll wheel delivers solid tactile feedback, so gamers can actually feel their way to more accurate gaming.
Thanks to its perfectly-balanced, ambidextrous V-shaped design, the Lua delivers supreme comfort to both left- and right-handers. Plus, it features No Sweat side grips that ensure a steady hold even when the action gets hot – as well as a soft touch surface that lets gamers play comfortably even during extended sessions.
The Lua also features a large ROCCAT logo illuminated in arctic blue – a stylish boost to gaming atmospherics that also perfectly complements other ROCCAT gear. The logo even has a “breathing” effect, so gamers will always know that their Lua is alive and well and awaiting the next command.
The Lua comes standard with ROCCAT Driver software, which lets users easily customize their mouse buttons. And all Lua tweaking is fun and easy thanks to the program’s gorgeous and simple-to-use interface.
And last, but certainly not least, the Lua is built mega-tough and state-of-the-art using only the highest-quality materials and most advanced technology. From its premium electronics – featuring Omron switches and cutting-edge encoder – to its PTFE feet that deliver low-friction gliding, everything on the Lua is built to last and designed to give players a competitive edge.
The ROCCAT Lua will hit shelves internationally July / August 2012 for a MSRP of $29.99.
For further information:
ROCCAT™ Lua – Tri-Button Gaming Mouse
MSRP: € 29,99 / $ 29.99
Release: July/August 2012
Press-kit containing high-res pictures and product information:
Kathrin Bachmann, Director Marketing & Communications
+49 (0)40 309 9495 112
- Germany, Austria, Switzerland
Michael Schmidt, Public Relations Manager
+49 (0)40 309 9495 133
Mikael Bertheau, Junior Public Relations Manager
- Asia Pacific
Allen Hsieh, Marketing Manager
Matt Shumate, Max Borges Agency
+1 305-371-9736 x115
ROCCAT Studios Hamburg
Otto von Bahrenpark
About ROCCAT Studios
Founded in 2007 in Hamburg, Germany, ROCCAT Studios produces innovative, high-quality products for today’s ambitious computer gamer. Always operating in close collaboration with the gaming community, the company’s advanced input devices, headsets and accessories offer extreme precision, first-class ease-of-use and unique, eye-catching design. ROCCAT™ entered the scene with its Kone Gaming Mouse – a high-performance device that still ranks as one of the world’s premier gaming peripherals. A long list of international awards attests to the ingenious design and world-class quality of ROCCAT products.
Max Borges Agency is an award-winning tech PR agency based in Miami with multi-national clients targeting the global consumer.