Lensbaby Media Center

Lensbaby® Expands its Accessory Offerings

23 Mar 2012

Portland, OR – March 23, 2012 – Lensbaby announces today the release of two new additions to its accessory product line, the Lensbaby Lens Cloth and the Lensbaby Lenspen Pro.   The new products join existing accessories including the Lensbaby System Bag, Creative Aperture Kit 2, Macro Converters and others.

The Lensbaby Lens Cloth is a cleaning force to be reckoned with at a sizable 14” x 14” in a lovely Lensbaby-orange hue, that’s perfect for a photographer’s lenses and Lensbaby optics.  The cloth is made of a deluxe silky-style microfiber material with plenty of real estate to meet any cleaning need.  The size of the cloth will also allow photographers to protect their Lensbaby lens by swaddling and stowing it away in a camera bag compartment.

The Lensbaby Lenspen Pro is a precise cleaning instrument for all Lensbaby optics.  The pen is conveniently sized at 5” long with 2 different types of cleaning ends that gives photographers two ways to safely remove dust, particles or other contaminants found on their optics.  One end is a chamois tip containing a non-liquid cleaning compound covered with a cap that replenishes the cleaning compound and keeps the tip protected between usages.  The other end features a slider on the top of the pen extends and retracts a soft cleaning brush.

Together, they make an unstoppable pair, from which no dust nor smudge is safe.

The Lensbaby Lens Cloth ($15) and the Lensbaby Lenspen Pro ($10) are available now from www.Lensbaby.com, and Lensbaby authorized photo specialty stores worldwide.

For more information on the new accessories or any other Lensbaby products, contact PR representative Jessica Darrican at 305-576-1171 x.16 or Jessica@maxborgesagency.com.

About Lensbaby

Lensbaby is a Portland, Oregonbased manufacturer of award-winning Creative Effects SLR camera lenses.  Lensbaby was launched in February 2004 by Craig Strong, a professional photographer and the inventor of the patented Lensbaby Creative Effects SLR lens system.  Lensbaby sells to photographers all over the world through its website, www.lensbaby.com, by calling 877-536-7222 / 971-223-5662, at tradeshows, in leading photo retailers and through a growing global network of international distributors.

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Media Contacts:

Jessica Darrican
Max Borges Agency
o: 305-576-1171 x.16
m: 305-299-3449

Keri Friedman
Marketing Manager, Lensbaby


Max Borges Agency is an award-winning technology PR firm based in Miami with multi-national clients targeting the global consumer.