booq Media Center

Booq’s New Slimpack Offers Function and Contemporary Design for Modern Photographers

17 Dec 2015

Slimpack lifestyle image

Compact camera backpack provides several storage options, organization and protection for cameras, lenses, a laptop and tripod

SIERRA MADRE, Calif. – The team at Booq, designers of stylishly functional laptop bags, backpacks and carrying cases for creative professionals, releases their latest backpack for photographers: the Slimpack. Its compact design is perfect for photographers traveling with their gear and editing on the go, as it fits two DSLRs, up to four mid-sized lenses or one large zoom lens, a 12” MacBook or 10” iPad/tablet and a tripod. The Slimpack is available now for $195 at www.booqbags.com and other retailers.

See the Slimpack in action here.

“Coming from an industrial design background, we know that function is equally important as the look and feel of a design,” says Kema Subsomboon, Lead Product Designer at booq. “Customer feedback is a significant part of the process when we redesign a bag, and was a major element in the updates to the Slimpack. In addition to the new exterior fabric, one of the major updates is that the entry point on the back of the Slimpack unzips with the straps intact, making it quick and convenient for photographers to grab the equipment they need.”

Slimpack product photoSlimpack product photo

The spacious interior features a cushioned, non-scratch lining and densely padded dividers that can be configured to fit users’ gear of choice, while a variety of pockets with concealed interior slots keep accessories safe and well organized. The Slimpack boasts two entry points, making quick shots easy to capture, and a separate compartment for a 12” laptop or 10” tablet.

Made from 47% recycled PET and 53% cotton, the bag’s exterior weatherproof fabric is rugged yet smooth, while ergonomically designed shoulder straps and open mesh enable ventilation, keeping carriers cool and comfortable. The Slimpack also features an exterior pouch and buckle to tote a tripod, and includes a removable rain poncho with reflective graphics for heavier downpours. The backpack’s flat bottom allows it to stand on its own, making spur of the moment shots simple to capture.

Each Slimpack features a five-year warranty and unique Terralinq serial number, a service provided by booq designed to help owners recover lost bags. The Slimpack is available now for $195 at www.booqbags.com and various retailers throughout the U.S. See more of booq’s line of products here.

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About booq:
Booq strives to create high-end laptop bags while providing excellent customer service to the next generation of ambitious creative professionals. It is no accident that this privately-held family company was started, and is still run, by a small team of highly motivated creative individuals who are committed to providing the highest level of product performance and service to some of the world’s most demanding customers for many years to come. Follow booq on Facebook, Twitter, and Instagram.

Media Contact
Trisha Nieder
Max Borges Agency for booq
(305) 374-4404 ext. 154
trishanieder@maxborgesagency.com

 

Max Borges Agency is an award-winning tech PR agency based in Miami with multi-national clients targeting the global consumer.