BiteMyApple.co was developed as a one-stop shop for successful projects from Kickstarter, a crowdfunding site that serves as a platform for innovators and entrepreneurs. Kickstarter designers often tell their stories and showcase their devices through video stories, and supporters pledge a donation or preorder the product. Once a project reaches its funding goal- the entrepreneurs deliver rewards to backers from all over the world. BiteMyApple.co participates with these projects and the Kickstarter community. The products found on BiteMyApple.co are some of the most successful Kickstarter projects to date with dozens of accessories for Apple products like the iPhone, iPad and iMac.